Welcome to the first episode of The Weekly Acorn – a short weekly video with actionable tips to help you grow your local business with smart online marketing.
In this inaugural episode we’re talking about the missing step in marketing your business. I show you the path most business owners think their customers take to find and choose their business and then the real process with the missing step that customers actually take. It’s a fundamental shift in thinking and the key to get more tangible results from any marketing you might be doing – even if you’re highly reliant on personal referrals and word of mouth.
Stay tuned next week as we explore actionable ways to make an impact on this process.
Get a free analysis and custom report on what’s missing in your online marketing for your local business here.